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College: | Coggin College of Business |
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Degree: | Bachelor of Business Admin. |
Major: | Marketing |
Effective Term: | Fall 2013 |
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The Marketing major is designed for students interested in the marketing of consumer and industrial goods and services. The curriculum has been developed to include course work in the principles and foundations of marketing management and in the marketing functions of manufacturers, wholesalers, and retailers. The major also includes behavioral, technical, and elective courses in order to prepare the student for a marketing career. Visit the Coggin Career Management Center webpage for employment information. Click on the Students tab of the Career Services webpage for major exploration information. Students should refer to their personalized Degree Evaluation provided by an advisor and to other university resources for additional university and college-specific policies. Visit the undergraduate university catalog for more information. Summer terms may be utilized to facilitate graduation in four years.
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Term 1: Attempted Hours 0-15 | |||
Schedule | Credit Hours | Mile Markers | |
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ENC1101 (GW) Rhetoric and Writing OR ENC1143 (GW) Rhetoric and Narrative | 3 | ||
MAC1105 (GM) College Algebra (Students with credit in MAC1105 take MAC2233) | 3 | ||
CGS1100 Computer Applications for Busi (Program Prereq) Select Gen Ed course if CGS 1100 is closed | 3 | ||
GEB1011 Foundations of Business (Recommended Free Elective) | 3 | ||
Select a General Education Course (See Degree Evaluation) | 3 | ||
Total Hours: | 15 | ||
Term 2: Attempted Hours 16-30 | |||
Schedule | Credit Hours | Mile Markers | |
ENC1101 (GW) Rhetoric and Writing OR ENC1143 (GW) Rhetoric and Narrative | 3 | ||
(Select the English course not taken in Term 1) | |||
STA2023 (GM) Elem Statistics-Business (Satisfies a Gen Ed Math and Program Prerequisite) | 3 | ||
Select a General Education Course (See Degree Evaluation) | 3 | ||
Select a General Education Course (See Degree Evaluation) | 3 | ||
Select a General Education Course (See Degree Evaluation) | 3 | ||
Total Hours: | 15 | ||
Summer 1 | |||
Schedule | Credit Hours | Mile Markers | |
CGS1100 Computer Applications for Business Minimum Grade C | |||
Term 3: Attempted Hours 31-45 | |||
Schedule | Credit Hours | Mile Markers | |
Select a third Gen Ed English Course (See Degree Evaluation) | 3 | STA2023 Elementary Stats - Business Minimum Grade C | |
ECO2013 Principles of Macroeconomics (Satisfies a Gen Ed Social Science and Program Prerequisite) | 3 | ||
ACG2021 Prin of Financial Accounting (Program Prerequisite) | 3 | ||
MAC2233 (GM)Calculus for Business (Satisfies a Gen Ed Math and Program Prerequisite) | 3 | ||
Select a Free Elective(If needed to satisfy 120 total hours) | 3 | ||
Total Hours: | 15 | ||
Term 4: Attempted Hours 46-60 | |||
Schedule | Credit Hours | Mile Markers | |
ECO2023 Principles of Microeconomics (Program Prerequisite) | 3 | ACG2021 Prin of Financial Accounting Minimum Grade C | |
ACG2071 Prin Managerial Accounting (Program Prerequisite) | 3 | ECO2013 Principles of Macroeconomics Minimum Grade C | |
Select a General Education Course (See Degree Evaluation) | 3 | MAC2233 Calculus for Business Minimum Grade C | |
Select a General Education Course (See Degree Evaluation) | 3 | ||
Select a Free Elective(If needed to satisfy 120 total hours) | 3 | ||
Total Hours: | 15 | ||
Summer 2 | |||
Schedule | Credit Hours | Mile Markers | |
General Education Requirements | |||
ACG2071 Prin Managerial Accounting Minimum Grade C | |||
ECO2023 Principles of Microeconomics Minimum Grade C | |||
Marketing Prerequisites | |||
Term 5: Attempted Hours 61-75 | |||
Schedule | Credit Hours | Mile Markers | |
MAR3023 Principles of Marketing | 3 | MAR3023 Principles of Marketing Minimum Grade C | |
MAN3025 Administrative Management | 3 | ||
MAN3504 Operations Management | 3 | ||
Select one: ECO3411 Business Econ/Stats OR | 3 | ||
MAN4550 Intro Management Science | |||
SPC4064 Public Speaking Professionals | 3 | ||
Total Hours: | 15 | ||
Term 6: Attempted Hours 76-90 | |||
Schedule | Credit Hours | Mile Markers | |
FIN3403 Financial Management | 3 | ||
Select a 3000/4000 Level Marketing Course with MAR Prefix | 3 | ||
MAR4613 Marketing Research Information | 3 | ||
MAR4503 Consumer Behavior | 3 | ||
Select a 3000 Level Economics Course (Options listed above) | 3 | ||
Total Hours: | 15 | ||
Summer 3 | |||
Schedule | Credit Hours | Mile Markers | |
MAN3025 Administrative Management Minimum Grade C | |||
FIN3403 Financial Management Minimum Grade C | |||
Term 7: Attempted Hours 91-105 | |||
Schedule | Credit Hours | Mile Markers | |
ISM4011 Intro Management Info Systems | 3 | MAR4503 Consumer Behavior Minimum Grade C | |
Select a 3000/4000 Level Marketing Course with MAR Prefix | 3 | MAR4613 Marketing Research Information Minimum Grade C | |
Select a 3000/4000 Non-Marketing Business Elective (Prefix | 3 | 2.0 Cumulative UNF GPA | |
options listed above) | |||
Select a 3000/4000 Non-Marketing Business Elective (Prefix | 3 | ||
options listed above) | |||
Select one International Business Course (Options listed | 3 | ||
above) | |||
Total Hours: | 15 | ||
Term 8: Attempted Hours 106-120 | |||
Schedule | Credit Hours | Mile Markers | |
Select a 3000/4000 Level Marketing Course with MAR Prefix | 3 | ||
MAN4720 Strategic Mgmt Business Policy (Must apply the semester prior to course registration) | 3 | ||
BUL3130 Legal Environment of Business | 3 | ||
MAR4803 Strategic Marketing | 3 | ||
Select a Coggin Cultural Diversity Course | 3 | ||
Total Hours: | 15 | ||
Total Program Hours: | 120 |
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